Amazon pushes into training with new academy in India

Amazon CEO Jeff Bezos with Amazon India Chief Amit Agarwal throughout the Amazon’s annual Smbhav occasion at Jawahar Lal Nehru Stadium, on January 16, 2020 in New Delhi, India.

Pradeep Gaur/Mint by way of Getty Photos

Amazon is pushing deeper into training with a brand new studying platform that is designed to assist college students in India get into prestigious engineering schools.

The so-called Amazon Academy, introduced Wednesday, shall be out there by way of a brand new Android app and a web site. It is designed to assist college students put together for the Joint Entrance Examination, which is an evaluation performed for admission to sure engineering schools in India.

Amazon mentioned Amazon Academy will embrace curated studying materials, reside lectures and assessments in math, physics and chemistry. The platform may even function reside mock exams which might be designed to imitate the JEE examination expertise. 

“Amazon Academy goals to carry top quality, inexpensive training to all, beginning with these making ready for engineering entrance examinations,” mentioned Amol Gurwara, director of training at Amazon India, in an announcement.

“Our mission is to assist college students obtain their outcomes whereas additionally empowering educators and content material companions attain tens of millions of scholars. Our major focus has been on content material high quality, deep studying analytics and pupil expertise. This launch will assist engineering aspirants put together higher and obtain the profitable edge in JEE.”

Amazon mentioned the content material is at present out there without cost and “will proceed to be for the following few months,” suggesting that it’ll finally begin charging college students.

Amazon has quite a few different training platforms and initiatives together with AWS Educate, which is designed to assist folks become familiar with Amazon’s cloud platform, Amazon Internet Providers. There’s additionally Amazon Ignite, which connects academic content material creators to Amazon prospects and helps them promote issues like lesson plans and classroom video games as digital downloads.

Fellow U.S. tech giants Google and Apple have their very own training choices. Google for Schooling, for instance, offers customizable variations of a number of Google merchandise, whereas Apple provides reductions to college students and academics on its {hardware}.

Amazon in India

Residence too over 1.3 billion folks, India is a large market. Amazon has been scaling up its operations over the previous few years within the nation, which nonetheless has a comparatively nascent e-commerce market in comparison with its neighbor China and nations within the West.

Stories recommend that Amazon now employs over 65,000 folks within the nation though Amazon declined to remark when CNBC tried to substantiate the determine. Final Might, Amazon mentioned it wanted to rent 50,000 extra non permanent staff in India order to satisfy demand from Covid.

The Seattle-headquartered tech large opened an enormous new workplace with area for over 15,000 staff in Hyderabad in December 2019 that’s reportedly the corporate’s single-largest constructing on the earth.

Amazon’s on-line careers portal reveals that the corporate is searching for software program improvement engineers and front-end engineers in India to work on Amazon Pay, which is a web based funds processing service owned by Amazon.

“We’re in search of Sr. Engineers to construct a cost platform that can supply new cost mechanisms for our tens of millions of shoppers and allow the ‘money to digital” financial system,’ one job advert reads.

It continues: “Amazon India Funds has a daring imaginative and prescient to turn out to be essentially the most trusted, broadly accepted cost answer on and off Amazon, for each on-line and offline transactions. To execute on this imaginative and prescient, Amazon India is systematically investing in native product innovation in areas of cost expertise, cost processing, revolutionary cost devices and service provider options.”

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